I have started to look at ways of making a piece of typography relate to a particular site. I have looked at several artists to help with this process. Gillian Wearing asked people in the street to write their thoughts on paper and she photographed them in situ.
Richard Long references walks that he has made to create understated pieces of typography, that are laden with context.
Martin Creed (above) and Jaume Plensa (below) both create text to be displayed in specific locations. The interpretation of the text is governed by our relationship with the place and visa versa.
Simon Jennings created a book called 'Urban Types'. He photographed hundreds of letters from shop fronts, street signs and number plates. He also found 'accidental' lettering, man made or natural objects that formed incidental letter shapes. These could then be used as a normal type face.
Spanish Street artist Ripo, often uses mirrors to literally reflect the location of his typography-based artworks.
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